SUNY Brockport was rebranding itself back to SUNY Brockport from The College at Brockport, State University of New York. I co led the efforts of this rebrand and provided art direction and feedback to the final logos. Presentations were made to the president and cabinet leadership at the College. Research, multiple iterations, rounds of feedback, and implementation were all a part of this process. Secondary colors and brand fonts were also re-evaluated and changed during this rebrand.

Team: Megan Asbeck, Alex Rhea, Brian Robbins, and Patrick Armstrong